new anti-smoking ad for teens…

Posted by on Nov 21, 2011 in inspiration, posts | One Comment

developed for NHS so we should be aware of it anyway. personally, i think the special effect is subtle and gripping, but i’m suspicious of the message. do teens want to look young? is this a strong enough reason to overcome peer pressure? what do you guys think? -chris

why <i>the conservatory</i> ?

why the conservatory ?

Posted by on Nov 21, 2011 in how & why, posts | No Comments

well, because, it’s a lovely word with lovely connotations – in architecture, an attached greenhouse for the cultivation of plants and living things; in education a boarding school devoted to the practice and study of specific arts. conservatories are where things grow, sheltered and nurtured.